How has video changed?

In order to construct a video, it is essential to understand the theory behind it. So what is a music video

 

 

 

Robert.W.Pittman-In the 1980's Music videos were only permitted limited airing time on shows such as " top of the Pops." Robert Pittman constructed the idea of creating a channel for music only. MTV was then launched in 1981 in which " video killed the Radiostar" by the Buggles was first aired. It is important to consider that the audience of this channel was down to a minimal of a few thousand. This contrast to our modern day society not only portrays progression but also reveals how the world has become more orientated and reliant to media. This also addresses accessibility to cable or satellite television which was once very limited.

 

 

 

Sexual Content- Music videos support the voice in providing an audience with EXPRESSION. The song "Relax" by Frankie Goes To Hollywood was banned from both MTV and BBC due to the sexual content shown.  A contrast is shown here with "Rude Boy" By Rihanna, this video not only has very sexual insinuations from the video and provocative dancing but the lyrics are also very sexually orientated. Both videos were a success in the chart in which surely reveals how the freedom of expression via video has been become more liberal over the years. This also shows that the audience explore the concept of Voyeurism.

 

 

MTV had a chance to progress when more of the population were beginning to watch cable. This easy accessibility meant that more Artists were able to use video as a sense of promotion. "Talking heads" said that "Video took us from a group that could sell maybe 700,00 albums each time, to a group that sold 3 million each time out." This evidence of success left record companies willing to take big risks and gambles almost certain for a money making outcome.

Moral Censorship-Moral censorship is the removal of materials that are censored inappropriate for the human eye or otherwise considered unacceptable.

 

 This is a timeline in which I created presenting the progression of Music Video. Below the dates are also further information about the importance of each event.