Music Channels & Logos

Before researching suitable music Channels to promote and advocate our video, I watched them for myself in order to gain an insight to the channels and what they show. The video below represents my research, instant response and also my analysis of each channel. I watched each channel for approx 10 minutes from the time period between 7pm-8pm and then assesed them individually.

MTV Rocks- viacom international

Logo- The font used for this Channel stereotypically suits the "black" colour scheme for rock, this is then absorbed by the lime green element surrounding the logo. I feel this heavily emphasises the links to indie rather than links to more hardcore music such as screamo. Objects such as the "M" is almost presented as a figure with 3-d elements creating illusion. The soft edging calms this but also shows an element of controlled reservation. From abserving the logo alone the type of audience I feel it attracts would be a young collective of rockers but apart from this it is presented in a neutral manner. As a channel with its supporting logo , I feel there is a perfect balance of indie and rock music shown. The logo is presented as a sharp and clear advertisment but also its business like look copliments its creative design. All these factors entwined make this channel suitable for our music video


Kiss- Box Television

Logo- Instantly the colour scheme sucumbs to the stereptype that pink is assosiated with femininity. This is then calmed down by the fade in purple. The scene around the font is portrayed in a "quirky" manner suggesting dubstep, pop and also maybe indie. The shape surrounding the text suggests originality and energy. Due to the fun and bubbly colour scheme the audience in which I think the channel intends to attract would definately be of a younger age and most likely female due to the name "Kiss". Although this channel conveys mystery , musically there is no link whatsoever to our song choice and therefore this channel is not suitable for mine and jakes music video.


VIVA- Viacom international

Logo- The font presents a sense of enclosure and structure. The simplicity of the logo relys on the font to suggest what type of music the channel plays. By the structural curvations of the text this suggests a Dance channel. The slant of the text does suggest smooth music also. I feel the audience in which the channel is trying to attract would be a middle aged audience due to the smooth, slick and subtle layout. This channel clearly has a versitile audience in which the age is varied. But this is a worthy sacrifice as the logo and the music would not compliment our song choice. This channel is also not suitable.


Kerrang - Box Television

Logo-  The overall portrayal of the Logo heavily suggests rock, with influences of hardcore rock. The cracks within the font presents extremity of noise in which the music is so intense it affects its surroundings. The audience I feel this reaches out to would definately be a younger audience surrounding the theme of "rebellion." The logo supports the colour scheme black and also the music on the channel has strong links to our song choice. I personally feel this could have potential to stream our music video due to the sub genre suiting our song.



The best suited channel for our video is MTV Rocks. After assessing my research, me and Jake both came to the conclusion that MTV Rocks would perfectly promote our video visually as we felt the channel complimented our video idea and song.